To extend brand awareness Amongst the youthful millennial demographic, Hyundai partnered with Spotify and musicians in LA, Miami, and NYC to provide customers an insider's guide of the city.
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This "storm update" got the company out forward of the event threatening its service even though allowing for its users to find the climate updates they have to have from their Wi-Fi service provider.
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The campaign is created all-around a Tale of resilience and perseverance, concentrating on the CEO's destructive expertise to the exhibit Shark Tank.
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To help keep folks interested and engaged for one more four months, the companies created “Alongside one another In Spirit,” a Digital pilgrimage transporting persons into the Shrine at Fileátima. The campaign videos got in excess of 27 million views.
Being an affiliate marketing manager at HubSpot, I believe this can be a great campaign that utilizes the best channels for that viewers that Hyundai is trying to achieve.